Library

Product Marketing & Growth Strategy

Product launch for myBlueprint Portfolios (expected late 2020)

Strategy, project management, and execution for product positioning, messaging, website development, authority and product content development, email marketing, multi-channel promotion across events, digital, and social (paid and organic)

Demystifying Holistic Admissions
The Comprehensive Guide to Holistic Review

eBook @ Kira Talent, 2018

Writing, research, project management, promotion and distribution strategy

Breaking Down Bias in Admissions
The How to Guide to Reducing Admissions Bias at Your School

eBook @ Kira Talent, 2018

Writing, research, project management, promotion and distribution strategy

The Future of Admissions Assessment
Solving The Top 10 Challenges with Kira Talent

eBook @ Kira Talent, 2019

Writing, research, project management, promotion and distribution strategy

laptop computer on a desk

Kira Talent Knowledge Hub
Assorted Blog Content

Blog @ Kira Talent, 2016-2019

Editorial strategy, research, writing, promotion and distribution strategy

Why Adopt a Holistic Admissions Process? And Why Now?

Video @ Kira Talent, 2019

Writing, audio recording, project management, promotion and distribution strategy

Business Case - Preview

Ready, Willing and Able: Launch Campaign

Marketing Materials & Digital Advertising @ Lashbrook Marketing & PR, 2015

Research, content development, digital marketing

Ivey Business School News & Events
Assorted Blog Content

Blog @ Ivey Business School, 2012-2014